Content Marketing Agency with 10+ years of experience working with global brands
We use understanding of human behaviour, to Attract, Encourage and Inspire the world through strategic content.
Our expertise
Great Minds has been built across 10 years of working tirelessly to understand human psychology and behaviour. We operate with a focus on the “Why”, “How” and “When”. Why we are doing something. How we are going to do it. When we are going to do it. How and when are often simple, but why should always be the thought-provoking notion that adds purpose to what we do.
We’re a different breed of digital agency. What drives us, is the endless pursuit of experimenting and refining a solution with the output always crafted and validated by the end-user. We don’t judge the success of a product or campaign by great design. Making sure we both learn and refine behaviour and reduce pains.
Our Work
A digital marketing agency that has worked with some of the biggest brands in the world.
Our thoughts
A digital marketing agency that has worked with some of the biggest brands in the world.
Crafting collaborative editorial: Align your priorities for success
With so many people involved in creating and approving copy it can be difficult to maintain coherence and quality. A watertight brief will be your saviour. As…
How finding the right interviewee can make or break your content
You’ve written another flawless, grammatically correct and succinct article, but it’s not getting the engagement you want. So what’s the problem? It could…
Online to offline content: Aligning your digital and real-world customer experience
Great Minds is a digital marketing agency. We create content for websites, social media channels and video streaming platforms – content that is optimised for…
What your brand can learn from the Starbucks Unicorn Frappuccino
Recently I’ve been thinking about my content consumption habits. About how I, a millennial Gen Y woman, view and consume marketing and content. Working in content…
Let's make something great together
Found yourself in a wide entry with old-fashioned wainscots
Sydney
Global HQ
3/55 Pyrmont Bridge Rd,
Pyrmont NSW 2009
1300 356 660 – (Inside AUS)
+61 02 90529071 (International)
Hong Kong
APAC HQ
Tsim Sha Tsui, Kowloon
Hong Kong S.A.R.
Contact us